For those who weren’t lucky enough to participate in person at the live event, here’s a video that gives you a glimpse of how wonderful the atmosphere was when the stunning Fiat 500 was unveiled to the UK public!
For more information on new cars. Visit www.fiat.co.uk
Friday, 24 April 2009
Fiat 500 Winners 2008!
Hundreds of people visited the British Airways London Eye between 24 January and 3 February to configure their own unique Fiat 500 in our special design competition. Top prize was the chance to win the designed car, and five runner-up prizes of a Champagne trip in one of the Eye’s flight capsules were also up for grabs.
Judging the competition proved a difficult task, but the winners have now been announced by London’s Design Museum.
Donna Loveday – head of exhibitions at the Design Museum – selected the winning artists’ stunning designs, which are shown below along with her expert opinion on each of the entries.
Congratulations to the six winners!
Cars in a silver finish are currently very popular, but Duncan’s combination of the colour azure with the addition of a chequered flag on the roof turns this into a smart and sporty city car. A range of options are offered with consideration given to interior and exterior detail.
A near winner – green with the Italian flag stripe and black sun roof makes clear reference to Fiat’s Italian design heritage.
The colour yellow combined with a black chequered flag on the roof turns this into a bright and very funky car, for those drivers who want to opt for something a little unconventional.
A clever combination of blue with the Italian flag stripe creates a very attractive car.
For more information on Fiat new cars visit, http://www.fiat.co.uk
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